WORK
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What this looks like in real life.
A collection of projects that connect research, strategy, design, and community.
HOW I THINK
I sit at the intersection of research, design, and real life.
My work bridges people, policy, place, and purpose. Always grounded in curiosity, collaboration, and a deep love for this the Appalachian region and its people.
COMMUNITY + PLACE
Love, Carroll
A resident-informed initiative to celebrate what makes Carroll County home. Through storytelling, design, and community engagement.
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BRAND + DESTINATION STRATEGY
It’s Cooler in the Mountains
A place-based brand and marketing strategy that invites travelers to slow down, explore, and feel at home in Carroll County.
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EXPERIENCE + SYSTEMS DESIGN
Heart of the Blue Ridge
Designing a regional visitor experience that connects place, people, information, and service.
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PLACE-BASED PLANNING
Big Reed Island Creek Access
Moving from community need to practical access planning through research and stakeholder alignment.
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FOOD SYSTEMS + RESEARCH
Radford, Virginia
Testing how food, art, and nature shape connection, identity, and the experience of place.
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RESEARCH + METHODS
Rooted Methodology
A human-centered systems design practice grounded in people, place, relationships, and implementation.
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