Wytheville Farmers Market
Market Manager (Contract)
Community Development & Food System Design
2023 Marketing Plan presented by Brooke Love
The purpose of the Wytheville Farmers Market Project was to elevate Wytheville's local food presence, increase entreprenurship, and improve non-profit organization resiliency.
To increase social media awareness and engagement.
Increase vendor participation and produce offerings.
To obtain funding to grow the market to the next level.
The market has grown significantly since the beginning of the project.
A rebrand was implemented in partnership with design students at Virginia Tech and has proven successful in bringing the brand to the forefront of the SWVA regions food system.
Under my leadership, the Wytheville Farmers Market participated in the Appalachian Regional Commission's READY non-profit program and was awarded their first federal grant in the amount of $25,000. This contribution helped the WFM increase the organizations capacity and offerings.